This was a game overlay I designed where the concept is similar to the Nokia phone game Snake. The user collects all the toppings given to complete an Eggo creation they chose on the intro screen. As they collect more and more toppings, their waffle chain gets longer and longer. If the user manages to collect all the toppings needed, they get a win screen with the Eggo creation image. If they crash into the obstacles or the edge, they will get a lose screen with the missing topping gaps. This unit received pretty good engagement where the client renewed another flight and added an additional recipe to the game.
This is the leaderboard ad that spawns the game overlay unit.
This is the intro screen to the game overlay. The user can select the Eggo creation they want to play.
This is the gameplay screen with the waffle chain collecting the toppings on the map. The forks are obstacles that need to be avoided.
This is the win screen with the completed Eggo creation.
This is the lose screen with some of the toppings missing, depending on what you collected from your gameplay.
This unit is cross device where I designed a mobile layout of the unit.
Here is a video demo on what the gameplay looks like on the desktop unit. The unit had a refresh where an additional third Eggo Creation was added to the options, which is shown below.
