Every year, TotalBeauty.com rates the latest beauty products from their readers to determine which ones are the best in their categories. After reading all their reviews and counting up the votes, they promote the winning brands on their site. I worked on multiple materials to promote this event. Since it’s their 10th anniversary, we went with a celebratory theme with the makeup brush acting also as a burst of confetti. Below are a few samples that showcase some of my work for it.

Many e-mail newsletters and call for entries were sent out to attract more beauty brands and voters to participate. Some were animated to give it extra oomph while the others were kept more simple. Here are a few examples I worked on.

TotalBeauty also got the word out by promoting their event on social media. I created graphics for Instagram, Facebook, Twitter, and many other sites for this purpose. I also designed an MREC pop up sweepstakes form that appears on the awards page before you start voting.

Acknowledgments:

Designer, Art Director: Angela Truong | Design Support: Alex Tostado, Carlos Sanchez | Creative Director: Joey Inigo